Like Blockbuster, there are many leaders today ignoring trends or just stopping short of analyzing the impact to their business.
Learn moreToday’s most influential brands always seem to have an edge on the market. Why?
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Getting Stuff Done in the CX World
Measure twice cut once is the carpenter’s rule. In practice, many CX programs tend to measure 10 times and never really get around to cutting. Many CX programs are struck by the lethal organizational condition of “paralysis-by-analysis”. How to...
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The Importance of Leadership in CX
What makes CX programs fail or fly? Well, a bunch of things…but the one common denominator tends to be around proper leadership. Leadership from the top that supports a Customer Centric culture in words, actions, and resources. After that...
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How To Set Strategic Goals for CX
“How are we ever going to achieve our goals if we don’t what they are?” the CCO for a large Pharmaceutical company asked rhetorically. He was making a point that many in the industry surprisingly pay little...
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The Importance of the Right Tech for Your CX program
Thinking about overhauling your CX program? With technology playing such a large role in modern VOC systems, it is critical you get that right BEFORE you issue that P.O. At ORC we curate and recommend the right technology for...
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